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The Role of AI in Recruitment | Transforming Hiring Practices

Written by Global Expansion | May 31, 2024 11:02:29 AM

Artificial intelligence solutions herald a new era for the recruitment industry. The roles of hiring managers are also evolving with time to reduce potential bias and ensure transparent hiring processes.

Artificial intelligence is growing in every business process, and recruitment is no exception. According to Gartner, 38% of hiring managers have used AI solutions to improve hiring process efficiency within their organization. AI is exponentially growing in business processes and is expected to reach over $1.8 trillion by 2030.

This article reveals the significant role of AI in recruitment, along with some key opportunities, challenges, and benefits AI can bring to the industry. 

The Key Opportunities and Challenges of AI in Recruitment

AI is poised to evolve the entire recruitment process. With its wide array of tech, AI can help recruiters shortlist candidates, streamline the workflow, automate manual tasks, and free recruitment managers from repetitive tasks. AI can generate key insights from the talent pool, screen-test them to eliminate bias, and process the applications. The role of AI in recruitment includes:

  • Saving recruiters' time from repetitive tasks to focus more on the best candidates.
  • Better quality of hire via standardized job matching.
  • Improved interaction, communication, and engagement throughout the recruitment life cycle.
  • Removal of bias from the recruitment process.
  • Access to a larger talent pool to find suitable candidates for the job.

However, AI is still evolving and can face some challenges, including:

  • The need for large data sets for training purposes.
  • High upfront costs.
  • Potential to learn human bias from patterns in the existing recruitment process.
  • Losing the human touch in recruitment.
  • Skepticism and hesitation in adopting new technology.

How can AI transform your hiring process?

Recruiters can seek help from AI's automated recruiting process to make better hiring decisions by evaluating large chunks of data from the job market and connecting with the right prospect quickly. The below points sum up the evolving role of AI in the recruitment process:

  • Simplifying the process: Talent acquisition experts struggle to find and attract the right candidate for an open position. AI can help them scan online resumes and social profiles of candidates to find a more diverse talent pool.

  • Boosts screening: AI tools can be used to screen candidates by reviewing the other shortlisted candidates to choose the most suitable one for the openings. As AI is ever-evolving, it can be trained to remove unconscious bias from the process to ensure an inclusive and diverse workforce.

  • Assisting the interview process: AI can undertake personality tests and conduct a pre-set of virtual interviews. As a result, recruiters can rest assured about the suitability of a candidate for the key responsibility areas (KRAs) and company culture.

  • Improving the onboarding experience: AI empowers HR functions by going beyond screening, interviewing, and onboarding. It can automate repetitive tasks such as paperwork, background checks, and necessary documentation to help employees commence work efficiently and enable the talent acquisition team to focus on other key aspects of recruitment.

Best Practices for Implementing AI in Recruitment

The integration of AI in the recruitment process can deliver significant benefits to hiring managers. However, its successful implementation needs planning and adherence to the best practices. To harness the benefits of AI in recruitment, companies should consider the following strategies:

Clear AI Recruitment Strategy:

Before implementing AI, it is crucial to define the organization’s goals. It is important to identify the specific areas where AI can make the most impact, including candidate sourcing, interview scheduling, and resume screening.
Businesses must align their AI strategy with overall HR and business strategies to ensure effectiveness and cohesion.

Data Quality and Management:

Integrating AI systems with the recruitment process to ensure informed decision-making requires high data quality. The organization’s data needs to be accurate, clean, and updated to implement data governance practices.

Fairness and Bias Mitigation:

Regular audits and assessments of AI systems are required to guard against bias in AI algorithms that could inadvertently discriminate against some specific candidates. The audits can identify and rectify any bias issues.

User Training and Adoption:

Proper training and education are essential for HR managers and staff to use AI-enabled recruitment tools efficiently. Organizations should encourage user adoption to save time, improve candidate matching, and enhance the candidate experience by emphasizing the benefits of AI.  

Continuous Improvement and Evaluation:

For improved systems, monitor the performance of AI recruitment systems regularly. It is imperative to measure key metrics such as user satisfaction, candidate quality, and time to hire. These insights should be collected regularly to fine-tune the AI algorithms and processes.

Transparency and Communication:

It is essential to maintain transparency with the screened candidates about the use of AI in the process. The HR managers should communicate how AI is used, what data is collected, and how decisions are made.

Compliance with Regulations: 

Companies must comply with local labor and tax regulations and ensure their AI process aligns with them. Implementing consent mechanisms for data collection and processing can be beneficial.

These practices can help organizations maximize the role of AI in recruitment while mitigating potential risks and challenges. The effective implementation of AI in recruitment enhances efficiency and fosters a more data-driven and strategic HR function, leading to digital transformation.


Google for Jobs: Google’s AI tool for job search

Search engine Google collaborated with FedEx and Johnson & Johnson to develop their AI-based job search portal, “Google for Jobs,” which acquired 18% more applications. This AI tool allowed candidates to search for jobs across industry sectors. It helped candidates with their job search experience with features such as assessments and reviews of a particular company they were interested in applying to.

The tool also provided relevant information related to the job vacancy to keep candidates informed about their jobs. Google also employs another AI tool, Cloud Job API. This tool is engaged in three particular segments, comprising several categories used in these segments. It is also known as the “learning core” of Google for Jobs.

Understanding the Adoption of AI-enabled Applications

Companies are adopting AI as they experience profitability after adopting AI tools.
For example, McKinsey found a 25% increase in companies using AI tools over one year. Large companies such as IBM, Facebook, Goldman Sachs, Cisco, American Express, Johnson & Johnson, Newton, Netflix, YouTube, and Intel have adopted AI systems.

IBM, in its AI adoption case study, identified that its goal in adopting AI was to create a "meaningful experience" and develop an understanding of its suitability for a specific role in the organization. It addressed this challenge through an AI tool called Watson Candidate Assistant (WCA).

IBM conducted interviews to screen candidates before selecting them for a job in the traditional recruitment system. These chatbots are also used for machine learning and are embedded with videos to enable candidates to get a personalized overview of the organization. With the help of this AI-enabled tool, IBM experienced an influx of talent.

The role of AI in the recruitment process: The role of AI in recruitment can be understood by identifying the benefits, challenges, and human bias that an organization faces when employing AI tools instead of conventional recruitment methods. The role of AI in recruitment offers the following benefits:

Benefits

AI reduces the time taken to accomplish administrative and routine tasks, allowing the organization to focus on the best candidates to meet its needs and goals.

  • The speed of onboarding an employee is increased due to the employment of AI tools.
  • AI tools can eliminate human bias.
  • AI tools can impact business competitiveness and overall productivity by providing better insights into the competitive candidates than the competitors.

Understanding the Current Role of AI in Recruitment

AI is a developing technology. It is expected to witness significant advancements before it can be entirely adopted throughout organizations. AI techniques are used before the final selection in recruitment. The technology focuses on the job specifications and filters out candidates and pre-screens by applying personality traits.

Some social media platforms (such as LinkedIn) and other AI tools provide key information about suitable candidates to organizations. The AI tools are well-versed in the types of candidates needed.

Organizations are using AI to change their recruitment methods and adopt new strategies to hire competitive candidates. Thus, the role of AI in recruitment is strengthening with time. AI tools screen, scan and select resumes that best fit the organization's needs.

Global Expansion Can Help Transform Your International Recruitment 

Recruitment is an evolving landscape. By leveraging AI, businesses can streamline the process, build a diverse workforce, and easily find global talent.

Global Expansion can help you explore new dimensions of the recruitment process. Our Employer of Record (EOR) services enable you to focus on finding the perfect candidate. We also handle the complexities of onboarding and managing them, making the process more AI-compliant.

Partner with Global Expansion for premier global HR services.  Contact us today, to learn more about how an EOR and AI can transform your recruitment strategy.